“Your Focus Determines Your Results”

Presented by Carren Smith

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Understanding the physical reasons why we experience the outcomes which occur in our lives is an insightful realisation!

Accepting responsibility for our ability to change those outcomes is an empowering realisation!

In this presentation, Carren Smith outlines the mental mechanics which occur as we ‘attract’ our experiences and our results. We also reveal the answers to the questions around how we can get what we want, and how we can create what we believe we deserve.

Carren will deliver a light hearted, inspirational presentation with genuine techniques which can be implemented into our daily lives easily and effortlessly. These techniques are simple, straight forward and deliver incredible clarity, direction and purpose!

You will learn:

• Insight into how you create your experience
• Inspiration to make a positive change
• One technique which will help you create the results you desire in your business

Having spoken at over 400 events, Carren leaves her audience feeling inspired to take action and make positive changes in their life, their business and in their relationships. Through working with numerous well-known companies and thousands of professional individuals, Carren has developed phenomenal tools for delivering success through, leadership, negotiation, responsibility and productivity enhancement techniques. www.qlg.com.au.

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“Crafting Your Ideal Client Profile”

Presented by Deborah Jackson

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Do you find that your marketing isn’t working as well as it has in the past?
Two of the biggest frustrations in marketing your business is understanding why ‘everyone’ is not your market and how to identify your IDEAL client so that you only work with clients you LOVE.

Let’s face it – there are several things that universally constitute an ideal client:

• Those you really enjoy working with
• Those who need your help, badly
• Those who recognise that working with you is essential
• Those who can easily be identified and contacted
• Those that will happily pay what you’re worth, without negotiating
• Those who will get great results from working with you and write testimonials to prove it
• Those who will tell others about you and refer other clients over and over again

When you target the mass population as your client base, you have a hard time differentiating yourself from others in your field.  One of the secrets of attracting clients is knowing who your ideal clients are, figuring out what their particular issues are, why they’re having them and how you solve them.

Join Deborah and she will share with you the who, what, why and how to decipher who your ideal clients are.

Deborah Jackson, of Jaxon Marketing and author of ‘Easy Marketing for Women’, works with business owners and solo-preneurs help them to understand their marketing uniqueness, how marketing intertwines with their business objectives and goals, and how to attract the right clients and customers.

Deborah works closely with business owners on how to create compelling marketing messages that capture the attention of their target market, how to understand the buying motives of customers and how to use them and how to attract customers and clients, charge premium prices and enjoy profitable returns.  As a result, they become passionate business owners.  www.jaxon.com.au.

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“Taking the Mystery Out of Market Research”

Presented by Sue Holz

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Is market research too complicated, too expensive?  This presentation will peel away the mystery of market research and give you an insight as to how easy it is to use market research and market information to your advantage.  Learn about the importance of talking to your customers and knowing what your competitors are doing.

You will learn:

• How market research can benefit your business and your clients’ businesses
• The different research methodologies that you can utilise in your business or your clients’ businesses
• How to choose the right methodologies to give you the best outcomes
• Quick tips to maintain your market knowledge
• Sources that you can access on a regular basis to stay informed about your business sector

Whether you are a business owner or work in the corporate sector, this session will take the mystery out of market research to help you maintain a competitive advantage in an increasingly aggressive business environment.

Sue Holz has been in the market research arena for more than 15 years, and established Research by Design in 2007, which makes market research more user-friendly in the everyday business world.  Traditional market research stems from an academic environment and Sue firmly believes that with lateral thinking and flexibility, traditional market research methodologies can be cleverly adapted to world of SMEs.

www.researchbydesign.com.au

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“Are you a Friend, a Cheat or a Co-operator?”

Presented by Lisa Vance

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It is no secret that the way to survive in business in Brisbane is through building great alliances and relationships.  The difference between being invisible in Brisbane and having an influential presence is largely determined by who you know and how THEY uphold your reputation.  An interesting phenomenon called Reciprocal Altruism: aka community is at work.

Discover the roots and psychology behind networking and why it became an important evolutionary step.  You will be intrigued by why we do it as you learn what it’s really about, why to do it and how you can make it work effectively for you.

As the incoming president for Brisbane Business Swap, Lisa will also share the future strategy of the club, the new location and the benefits this will bring to members and guests.

• Is your reputation preceding you? Are you a friend, a cheat or a co-operator?
• The psychology behind networking: discover why and how the game really works
• Discover the hidden unspoken benefits of being part of a powerful community
• Learn why continued professional and personal development is an essential strategy for these times and how to dramatically increase your chances of success.
• SWAP: a new strategy for moving forward, Why Brisbane Business SWAP is more than just breakfast and a good speaker.

Lisa Vance is an international nutritionist with a true zest for life.  She founded I’ve Got Life, an organisation created to promote health and get people celebrating life.  Her fascination and passion for food, people, behaviour and health led her to study nutrition and psychology.  Lisa has helped hundreds of people to transform their lives by exposing them to the connection between their minds and their bodies.

Lisa is active in the community, running seminars, workshops, and delivering healthy cooking parties; she sits on the committee of Nutrition Australia and is the incoming President of Brisbane Business Swap.

www.ivegotlife.com.au

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“Skool Project – Empowering our Youth Leaders”

Presented by Michael Jeh

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Skool Project is a unique program that attempts to use the most talented young people, in sport and performing arts, to try to drive generational change amongst their own peers, with some amazing and inspiring results across issues that affect the entire community – drugs, alcohol, youth violence, depression and other ‘lifeskills’ that our next generation of leaders need in order to shape Australia’s long-term future.
It’s all about empowering young people to make positive lifestyle choices and use their power as role-models to influence and drive behavioural change amongst their friends, using the power of sport/performing arts to motivate a whole generation of young Australians.

This session shows how the project:

• Promises to be a fascinating insight into the minds of tomorrow’s leaders and why there is so much cause for optimism for the future.
• Cuts through political correctness, targeting the issues that concern our community with the sort of refreshing honesty that is so often lacking in government policy.
• Is about life in the “real world” and dealing with the pressures, stresses and challenges that our youth face each day as they make their way through the most difficult period of their lives.

Michael Jeh has spent many years running ‘lifeskills’ programs for elite athletes around Australia and has gained a perspective on the way young people think and feel about issues that affect the whole community.  He is the Manager of the Griffith University Sports College and works closely with professional sporting teams around the world.  He is a former Oxford Blue who played professional cricket for 12 years.  Michael is heavily involved in the media, writing for international agencies and a regular panellist on ABC Radio on Monday nights.  He spends a lot of time working with young people from as young as 12 years old, focussing on everything from leadership to youth violence to substance abuse.

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“Adapt or Die”

Presented by Steve Francis

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“It is not the strongest of the species that survive, nor the most intelligent, but the ones most responsive to change.” Charles Darwin

If your business isn’t evolving faster than the pace of change, you run the risk of being swamped.

The rate of change is like a Tsunami, growing incessantly until it invades and consumes everything. If your business isn’t evolving, learning, adapting, exploring other opportunities and income streams faster than the Tsunami of change, it is at risk.

What you will learn:

• Attitude is the ultimate change factor!
• Thriving businesses are alive and learning – they adapt and change
• Decade deliverables and learning are essential KPIs
• Principles of Pedagogy – the Science of Learning
• Six modes of learning for individuals, teams and organisations

Steve Francis is passionate about helping people and organisations make the most of their opportunities. He is obsessed with learning – as individuals, as teams and as an organisation. He has successfully established businesses in the property, hospitality, retail and motor industries.

www.stevefrancis.net.au

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“Effective Communication and How to Cement Relationships”

Presented by John Mulvey

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The ability to communicate effectively is almost becoming a lost art in this age of electronic gadgets and social media exposure. Recognising the power of words and the effect our choice can have on our listener/s could make the difference between building a relationship and whistling in the wind.

Public transport is a living example of a mode of travel where people would at one time, not only commute, but converse with one another. Nowadays, eye contact is avoided; laptops are often a fixation and iPods or mobile phones are attached to many heads: we’re living in isolation!

What you’ll take away:

• Influential words and phrases
• The difference between telling and sharing information
• How to stay on track every time so that both speaker and listener(s) are at the same stage of the verbal interaction
• Meeting and greeting – the process involved and how to ‘chit chat’ or ‘cut to the chase’
• How to get a message across so that it is understood by the most important person- the listener/s

None of us makes it alone, so rediscover the simple art of communication and make it an integral part of your life. Get focus off yourself and be reminded of how to connect to others.

John Mulvey’s background is in sales, marketing and management with over 30 years experience.  He earned life membership of the prestigious Million Dollar Round Table in the Insurance Industry. He’s passionate about sharing information, whether it be lecturing at university or working one-on-one. Before coming to Australia in the eighties, he founded the Positive Mental Attitude Club in the UK which is still going strong, and he is a former President of the National Speakers Association, Qld Chapter.

www.creativepresentations.com.au

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“Resilience Building for Sales People: Thriving Not Just Surviving 2010″

Presented by Julie Spain

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When something goes wrong, do you tend to bounce back or fall apart?

Remember that old Lionel Ritchie song “When the going gets tough, the tough get going”?

Believe it or not, the level of your success for 2010 will be determined by this exact principle. It’s easy to succeed when times are going smoothly but when things get more difficult it will be your level of resilience that determines two things:

1. How successful you will be at achieving your chosen goal
2. Whether or not you will not just survive a difficult time, but thrive when others are falling by the wayside

During this presentation you will learn how:

• To cultivate a hopeful outlook.  Visualize what you want rather than worry about what you fear.
• Be committed to every area of your personal self care and understand that without life balance you will never work and achieve at your personal optimum.
• Learn to accept what you cannot change and focus on what you can.
• Personally assess your own level of resilience.
• Avoid seeing crisis as insurmountable problems.  You can make a decision to leave the past and move positively into the future.
• Why resilience is the secret weapon to fight burnout.

Learn to function at your optimum each and every day (without sacrificing your personal life).

After 10 years building a resilience program for the Qld Fire and Rescue Service, Julie has taken all this information and brought it into the business world.  Julie believes passionately that everyone can learn the simple yet highly effective skills of resilience building to not only turn your business around but also your life around.

www.secretstoemotionalhealth.com

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“Effective Networking”

Presented by Diana Crosby

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Are the dollars you spend on advertising and marketing going down the drain?

FACT: 98% of businesses rely on referrals to gain more business

FACT: only 3% of businesses have a strategy for referrals

Most business people have no idea on how to get more referrals by being an ‘Effective Networker’.

Do you Net-sit, Net-eat, or Net-work?

Come along to learn:

• The 3 simple steps to profitability through networking
• Top tips in becoming an effective networker that cost almost nothing
• How to identify your potential referral partners

Diana Crosby is, these days, considered the ‘Networking Guru’. She has over 30 years experience as a Professional Executive in several industries including teaching, recruitment and accounting.

Diana has now launched herself into the greater business community and is sharing her knowledge and passion to educate clients on how to build their business by building relationships. One of her favourite sayings is “People do business with people they know and trust, not companies”.

www.todaretodream.com.au

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“How to Utilise PR and the Media to Cost-Effectively Promote Your Business”

Presented by Prue McMillan

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Many companies underestimate the power of public relations initiatives or simply don’t understand what PR involves. PR can have a massive impact on the exposure and recognition of your business or organisation and the products and services you offer. If you have never considered applying public relations strategies and tactics to promote your business before, Prue McMillan can show you how and why!

Prue will explain how you can utilize the media to cost effectively promote your business. She will share her knowledge about the role of public relations and, when implemented successfully, the positive influence PR can have on your company’s reputation. More importantly, she will take you through activities that sustain interest and maintain momentum to ensure your company has an ongoing strong image amongst the markets you want to reach to increase sales and improve your bottom line.

What you will learn:

• How to generate and harness positive word of mouth
• What makes something worth talking about
• How to create effective story angles for your company and your company’s products and services
• What you need to do in building positive relationships between your company and media outlets

Prue McMillan is a reputable Public Relations Consultant and Strategic Communications Specialist who is the Principal of her own successful business – McMillan Communicators. Having over ten years of both domestic and international public relations experience, Prue has established an influential client base who each benefit from a great deal of continuous positive publicity.  For more info visit www.mcmillancomms.com.

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